The new logo for IGC Global Promotions NV is an evolution from the logo that we have been using proudly for years.
In the new design we were keen to bring the focus on our essence of being a global player in the promotional product industry. Radiating confidence and reliability, yet friendly at the same time. With this logo we're taking IGC into the arena of big brands, reconfirm our ambitions as a global player yet being mindful for our heritage of 50 years of consistent building.
With a confidence you can expect from a global leader, IGC claims the perfect shape: the circle. The circle is not fully closed, giving its own unique character and emphasizing an embrace, symbolizing our cooperative and collaborative attitude. It is combined with a square which serves as the perfect background.
The new typography is round and thin making it friendly, approachable and human. We have kept the blue from the original logo. With the glow in the color the blue shield works as a universe surrounding the globe-shape.
The new logo is supporting IGC in our continuous strive to be recognized for being a professional, modern and innovative company who understands the market needs and brings in new ways of working where needed. The logo of a confident leader and cooperative partner that is taking responsibility for the promotional products and gifts of leading global brands.